Sappi Paper: Fashion Vertical

Annual production of Sappi paper sample book through the lens of paper in the fashion vertical.

Background

Kit’s long standing relationship with Sappi Paper yields a yearly paper sample book that allows his creative vision and direction to highlight the best of fine papers and printing techniques. This version focused on all the areas of fashion merchandising where fine paper and special print techniques makes all the difference for marketing. Each spread of this 70 page book showcases a unique print technique and paper type.

Creative director Kit Hinrichs

Senior designer Dang Nguyen

Junior designer Chloe Cunningham

Project manager Madison Bencomo